COOKIE POLICY
Effective Date: January 1, 2026
Last Updated: August 9, 2026
This Cookie Policy explains how Behrly Group (“Behrly Group,” “we,” “us,” or “our”) uses cookies and similar technologies when you visit or interact with our website. This Cookie Policy should be read together with our Privacy Policy, which provides additional information about how we collect, use, disclose, and protect personal information.
1. What Are Cookies?
Cookies are small data files that websites may place on or access through your computer, smartphone, tablet, or other device. Cookies and similar technologies can help websites function properly, remember preferences, understand how visitors use a website, measure advertising performance, support security, and provide more relevant content or advertising.
For purposes of this Cookie Policy, references to “cookies” may also include similar technologies such as:
- Pixels
- Tags
- Web beacons
- Tracking scripts
- Local storage
- Device identifiers
- Advertising identifiers
- Conversion tags
- Analytics technologies
- Similar browser or device technologies
2. How We Use Cookies
Behrly Group may use cookies and similar technologies for purposes including:
- Operating and securing our website
- Remembering visitor preferences
- Supporting website functionality
- Processing or supporting online purchases
- Understanding website traffic
- Measuring visitor engagement
- Identifying referral sources
- Measuring marketing and advertising performance
- Tracking conversions
- Evaluating search engine and marketing campaigns
- Improving website performance and usability
- Understanding how visitors interact with our content
- Supporting social media functionality
- Creating or measuring advertising audiences
- Delivering or measuring relevant advertising
- Preventing fraud, misuse, and security incidents
The cookies and technologies used on our website may change as our website, services, and marketing technology change.
3. Types of Cookies We May Use
Strictly Necessary Cookies
These cookies and technologies may be necessary for the website to operate properly. They may support functions such as website security, fraud prevention, network management, form functionality, shopping cart functionality, checkout functionality, remembering privacy choices, session management, and other features requested by the user.
Functional and Preference Cookies
These technologies allow our website or third-party services to remember choices or provide enhanced functionality, such as previously selected display preferences, location settings, or form information. Disabling these cookies may affect certain website features.
Analytics and Performance Cookies
We use analytics technologies (such as Google Analytics) to measure visitor numbers, pages viewed, time spent on pages, traffic sources, and website navigation patterns. This information helps us evaluate and improve our website, marketing, products, and services.
Advertising and Targeting Cookies
Behrly Group may use advertising technologies to support digital campaigns, measure conversions, avoid repeatedly displaying the same ads, and retarget website visitors. These may be provided by Google, social media platforms, and advertising networks.
4. Google Analytics and Google Advertising
Behrly Group may use Google products including Google Analytics, Google Ads, and Tag Manager. Depending on configuration, these may measure website activity, advertising performance, and audience activity. We may modify these configurations as our marketing practices evolve.
5. SEO and Marketing Technology
We use various tools to analyze and improve digital marketing, such as Semrush, Local Falcon, and other SEO or CRM platforms. Some tools are used internally and may not place cookies on your device.
6. Social Media Cookies and Technologies
Our website may contain links, pixels, or widgets from platforms like Facebook, Instagram, LinkedIn, TikTok, YouTube, X, and Pinterest. These providers may receive information about your device or interactions with our website.
7. Payment and E-Commerce Technologies
We may use Square to process purchases. When using Square features, they may use cookies for processing transactions, security, and fraud prevention. Square’s use of information is governed by their own privacy notices.
8. First-Party and Third-Party Cookies
First-party cookies are placed by the website you are visiting. Third-party cookies are provided by integrated services such as analytics providers, search engines, social media platforms, and payment processors.
9. How Long Cookies Remain on Your Device
Session cookies expire when you close your browser. Persistent cookies remain for a defined period or until you delete them. Retention periods for third-party technologies are determined by those providers.
10. Managing Your Cookie Preferences
You may use our available preference tool to manage nonessential cookies. Strictly necessary technologies will remain active to ensure website security and functionality. Preferences generally apply only to the specific browser or device used.
11. Browser Cookie Controls
Most browsers allow you to view, delete, or block cookies. However, blocking cookies may affect the functionality of our website. Browser controls are provided by the developer and may change over time.
12. Advertising Choices
Many advertising platforms offer their own controls for managing personalized data. You may also contact Behrly Group to exercise opt-out rights where granted by applicable law.
13. Targeted Advertising
We use online activity info (cookie identifiers, IP-derived info, etc.) to support targeted advertising. Behrly Group does not sell personal information for money, though some disclosures to ad providers may be treated as a “sale” or “sharing” under specific laws.
14. Privacy and Targeted Advertising Requests
To opt out of applicable data activities, contact us at:
Email: Info@behrlygroup.com
Phone: 563-500-7411
15. Do Not Track Signals
There is no universal standard for "Do Not Track" signals. We will seek to honor browser-based privacy signals where required by applicable law.
16. Email and SMS Technologies
We may use similar technologies in marketing emails to track delivery and engagement. These practices are described in our Privacy Policy; you can opt out via the link in our communications.
17. Third-Party Content
Our site includes third-party content like maps, videos, and scheduling systems. We do not control technologies operated independently by these parties and encourage you to review their policies.
18. Changes to Our Marketing Technology
As a marketing agency, our software and tools change frequently. This policy describes categories of technologies rather than an exhaustive permanent list. We will update this policy as changes materially affect our practices.
19. Relationship to Our Privacy Policy
This document supplements the Behrly Group Privacy Policy, which contains broader information regarding data collection, security, and consumer rights.
20. Changes to This Cookie Policy
We update this policy periodically to reflect changes in our website, marketing tech, or legal requirements. Updated versions will be indicated by the "Last Updated" date.
21. Contact Behrly Group
For questions about this policy or your privacy choices, contact:
Behrly Group
Email: Info@behrlygroup.com
Phone: 563-500-7411
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